This video delves into the actual impact of Reddit links on Google rankings, especially in the context of recent algorithm adjustments. Many SEO professionals consider Reddit links to be of little value due to their 'no follow' attribute, or even disregard them entirely. However, through personal testing, the video creator reveals a surprising discovery: even 'no follow' Reddit links can significantly boost a website's keyword rankings. The video details the testing process, emphasizes the importance of avoiding spam, and shares two advanced techniques for obtaining 'follow' links from Reddit. The first method is to create or manage a subreddit and add a 'naked URL' to its sidebar; these links are 'follow' links. The second method involves uploading at least two images when posting a Reddit thread with images. In this case, the link for the second image will be a 'follow' link, and allows for custom anchor text. This provides valuable practical guidance for users looking to optimize SEO through social platforms, especially for those managing multiple accounts or engaged in bulk content publishing, like users of MasLogin. Understanding and applying these techniques can effectively enhance website visibility and search rankings.